WEB | MOBILE | SOCIAL
The Campaign That Let People Remix Toyota’s Factory.
Toyota wanted to showcase its legendary manufacturing process in a new way. So instead of a typical factory film, we created Gifony, a platform where people could play DJ and remix the sights and sounds of Toyota’s production line. Each step was captured as a looping GIF with its real sound, forming a symphony of 45 GIFs that users could mix and share from Gifony.com.
Online Promo
Site Experience
Influencer Integration
As part of our influencer program, we partnered with YouTube's DJ SoNevable to create this music vid made with Toyota sounds.
